CATEGORY: Sustainable energy
SOFTWARE: WordPress, Ahrefs, Semrush
WEBSITE: Zonnepanelenservicepunt.nl
SERVICES: SEO
Dec ’22 – April ’24
From 24 to 1104 visitors in 2024
01. The challenge
Zonnepanelenservicepunt.nl, a specialist solar installation organisation, has worked closely with us, Space’M Online, from the start. Despite limited volumes within this niche, we managed to take them to position 1 on almost all fronts with a relatively low budget. Since early 2024, the budget has been increased and now we are betting on taking over the entire market.
Zonnepanelelenservicepunt.nl faced challenges, including limited online visibility and suboptimal conversion from impressions to website visits.
02. The solution
To address the online visibility and performance challenges of Zonnepanelenservicepunt’s online environment, Space’M Online implemented a multi-faceted set of advanced SEO techniques and web development strategies. These strategies focused on increasing both organic visibility and user experience, and included the following:
- Targeted SEO optimisation: we refined both on-page and off-page SEO techniques to significantly increase organic visibility. This involved optimising meta tags, headlines and image attributes, as well as improving external backlink profiles through strategic partnerships and content marketing.
Revising the existing - URL structure: a thorough overhaul of the URL structure improved indexing by search engines. We implemented a logical, SEO-friendly URL hierarchy, converting outdated and non-optimised URLs with 301 redirects to maintain link equity.
- Improving content quality: content strategy changes focused on increasing relevance and engagement. Through in-depth keyword research and competitive analysis, we enriched the content with relevant keywords and valuable information that matched the interests and needs of the target audience.
- Technical improvements: to increase the overall performance of the website, we accelerated load times and optimised the site for mobile devices. This included refining the code, reducing image file sizes and implementing responsive design.
- Implementation of structured data: by adding structured data, we have ensured that search engines can better understand and display the site’s content in search results. This increases the likelihood of rich snippets, which can improve click rate (CTR).
This comprehensive approach has not only enhanced the SEO performance of Zonnepanelenservicepunt, but also ensured a more attractive and functional online presence, essential for attracting and retaining visitors.
03. The result
Growth in visitors
Online visitors
In the period between December 2022 and April 2024, Zonnepanelenservicepunt.nl experienced significant growth in organic visitor numbers. Specifically, in December 2022, the website recorded a modest number of 24 organic visitors. This number increased impressively to 1,105 organic visitors by April 2024.
This increase represents an exponential increase of 4504% in organic visitor numbers, which is clear evidence of the effectiveness of the digital marketing strategies implemented.
VISITORS IN DEC '22
VISITORS IN APRIL '24
Google impressions
In parallel with the growth in visitor numbers, Zonnepanelenservicepunt.nl has also observed a significant increase in Google impressions. From 886 impressions in December 2022, the number of impressions increased to 42,858 in April 2024. This increase, representing a 4730% increase, highlights the website’s improved visibility and attractiveness on Google’s search results page.
These impressive growth figures are not only indicative of a successful SEO approach, but also illustrate the robust market position of Solarpanelenservicepunt.co.uk. The significant percentage of total impressions achieved already in the first quarter of 2024, almost half of the total 2023 impressions, indicates that the SEO strategy is highly focused and effective.
04. Also fly like Zonnepanelen Servicepunt?
Also fly to the moon?
The story of Zonnepanelelenservicepunt.nl is one of innovation, sustainability and forward-thinking. With Space’M Online’s expert support, this website has not only achieved exponential growth in organic visitors and impressions, but has also gained a leading position in the dynamic solar panel market.
The success of Zonnepanelenservicepunt.nl is a perfect example of how effective collaboration between a dedicated team and an experienced digital partner can lead to impressive results. Their commitment to quality and customer satisfaction has led to greatly increased visibility and engagement within the industry.
Would you also like to be part of a success story like that of Zonnepanelelenservicepunt.nl? Then contact Space’M Online and find out how we can also transform your business with our proven digital strategies. Together, we will work on your online success!
Space’M Online – Your Partner in Online Growth and Sustainable Success